How to raise your LinkedIn connection acceptance rate
Acceptance rate decides how much pipeline outbound can ever produce. Here is what moves it — profile, targeting, note length and timing — and what does not.
Marco Colombo 5 min
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Outbound, written down.
What we learn running autonomous outreach for hundreds of teams — the messaging that gets replies, the timing that gets meetings, and the numbers behind both.
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Outbound reply rate benchmarks, and how to read them
Published benchmark numbers are mostly unusable because nobody defines the denominator. Here is what we see, what it is measured against, and where yours should sit.
Daniel Okafor 3 min
How to define an ICP that outbound can actually target
Most ICPs are positioning documents, not targeting instructions. Here is how to write one an SDR — or an agent — can turn into a list this afternoon.
Lina Alvarez 2 min
